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Swatch, launched in 1983 by Nicolas G. Hayek, is a leading Swiss watchmaker and one of the world's most popular brands. Colourful, provocative and forever reinterpreted in different ways.

Swatch continues to innovate and surprise with new models, collections and special editions.
Swiss Made and, thanks to industrial production and only 51 parts, the timepiece is available at a democratic price. Today Swatch maintains a strong presence in the world of arts and sports, with a broad
range of disciplines in both areas.

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