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A brand that aspires to Lighten your step, powering your curiosity, to go your own way. We design bags that inspire mobility and lighten your life and New Generation represents the style for urban nomads, relaxed glam and active chic.
We believe that our uniqueness brings us together and empower you to go your own way. That’s why we inject all our creativity and out-of-the-box thinking into developing thoughtful designs with a casual coolness.
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